Google giving more importance to mobile-based website which helps users to find what they looking for. Nowadays mobile traffic is increased more than desktop and laptop traffics. This new mobile era gonna be more advanced in few years and they search is gonna be more simple than ever. People are moving to hands-free search and hands-free purchases. So choose your SEO keywords wisely and look deeper. Do not just stuff everything into a single page and keep linking from other internal pages. Give some extra room for users to explore your website and make sure all the pages are accessible for both bots and users.